Cairo, EgyptFull TimeSeniorPosted Today
Develop the annual marketing strategy and marketing plan.
Develop quarterly marketing campaigns.
Create monthly promotional calendars.
Define and manage the marketing budget.
Identify and segment target customers.
Build brand positioning strategies.
Conduct competitor analysis.
Develop customer acquisition strategies.
Develop customer retention strategies.
Present marketing strategies to senior management.
Brand Management:
Maintain a consistent brand identity across all malls.
Protect and enforce brand guidelines.
Review all marketing materials.
Maintain visual identity standards.
Approve advertising creatives.
Ensure consistency across all branches.
Manage rebranding projects.
Build and strengthen a premium brand perception.
Events Management:
Plan and execute events that increase customer engagement.
Digital Marketing:
Manage all digital marketing activities.
Oversee social media management.