Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
- 5 years of experience in project management, web/digital localization, or product marketing management, leading cross-functional, global initiatives.
- Experience managing localization programs for global web properties and marketing campaigns, with a focus on process re-engineering and automation.
- Experience building or implementing AI tools, specifically using Large Language Models (LLMs), API integrations, or enterprise AI platforms to design and deploy custom agents that automate business workflows.
- Experience utilizing AI productivity tools to solve multi-layered issues and streamline business or development workflows.
Preferred qualifications:
- Experience working with global and cross-functional internal and external teams, including executive stakeholders.
- Experience with tools like Google Workspace, and familiarity with Gemini Enterprise or similar AI ecosystem tools.
- Experience in strategic planning, setting, and achieving objectives or OKRs.
- Expertise in localization strategy, including internationalization best practices and emerging industry trends, specifically the application of AI in translation and content adaptation.
- Demonstrated ability to translate high-level business goals into actionable team plans and priorities.
About the job
Strategy & Operations (S&O) professionals in Google’s Marketing organization provide business critical insights and analytics, ensure cross-functional alignment of goals and execution, and help teams drive strategic partnerships and new initiatives forward. Whether you are embedded within a specific marketing team to use insights to enable better marketing decisions or the global S&O function to equip the organization to succeed at scale, you will engage with Google leadership in order to establish Marketing’s strategic direction. You will manage planning and operational processes and work cross-functionally with key partners across Marketing, Product, Finance and Engineering to solve our toughest challenges, advocate for high-priority projects, and drive greater operational excellence within Marketing.
To be successful in this role, you have a hypothesis-driven approach to problem solving, effective quantitative and communication skills, and the ability to take on broad-reaching and ambiguous questions while working collaboratively and cross-functionally with Googlers of all levels.
Google projects span the globe, requiring managers to maintain a broad perspective. As an AI Campaign Ops and Localization Manager, you will manage web initiatives while improving delivery methods. Beyond traditional management, you will lead an update of processes and tools to accelerate market entry for campaigns. You will plan requirements with internal customers, ushering projects through their life-cycles while identifying automation opportunities via AI. This involves managing schedules, risks, and goals with a mandate to deploy Gemini Enterprise agents to streamline operations. Coordination across time zones will use AI for efficiency. You will standardize Cloud Marketing localization using AI-first methodologies, collaborating with teams to develop automated quality assurance tools and regional reviewer networks.
Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.
Individual pay is determined by factors including job-related skills, experience, and relevant education or training.US: $111000 - $159000 (USD) + 15% bonus target + equity + benefits
Learn more about benefits at Google.
Responsibilities
- Improve processes and tools using custom agents in Gemini Enterprise to automate campaign development and localization intake queues, scraping, and triage.
- Manage localization for Google Cloud web and campaign properties, planning and executing activities with cross-functional teams and external agencies.
- Optimize user experience and site performance based on analytics, user behavior research, and strategic goals while managing schedule and risk adjustments.
- Drive communications and establish best practices across internal teams and external partners, focusing on AI adoption and workflow automation.
- Manage budget spend and localization metrics while applying change management principles to lead and upskill vendor localization specialists in AI methodologies.