PURPOSE OF THE POSITION
Area Sales Officer position is the key point of contact between the customer and the Company; this role has to develop a proactive and advisory-driven distribution of the full range products which the company offers. It is responsible for building and maintaining a strong and professional relationship with customers, ensuring the visibility according to PICOS, the achievement of sales targets and the delivery of best-in-class customer service to the assigned area.
RESPONSIBILITY
- Prepare routing plan base on territory and follow RSEM routing
- Ensure sales execution according to PICOS – (NND, TP and SOS)
- Ensure stocks are enough and recommend selling price base on segment
- Collect and report the information of competitor’s promotion, activation and market feedback to the KA Executive
- Execute promotions (work together with Trade Marketing for POSM arrangement and check promotion is going well and consumer feedback) and report to KA Executive
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Building network and improve relationship with key customers by complying HEINEKEN Ways for Sales procedures
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Follow and comply with HEINEKEN Life Saving Rules
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Deliver sales volume to achieve the monthly & annual sales targets
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Able to handle the customer’s complains in a professional manner
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Focus on the acquisition of new customers
Education & Other Qualifications
- Bachelor Degree in Business Administration or related field
- At least three years working experience in FMCG Field or Beer industry
Experience & Knowledge
- Good skills in Microsoft Excel
- Self-motivated, interpersonal and communication skills
- The ability to lead the implementation of innovation
- Willing to learn and take extra work, and working under pressure
- Good in English
- Myanmar Language is a must